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What it is and how to make a social resume

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In this post we will see the Social Media Resume , what it is , how to make a social media resume, what social networks we should include and what tools can help create a social resume. According to a study carried out by Infojobs, 50% of Spanish companies claim to consult the social profiles of candidates before contacting them for a job interview. And 1 in 5 companies admit to having ruled out a candidate after reviewing their social networks . And it is because of data like these that it is essential to manage our social networks very well and take care of our social media resume. So let’s see what we can do to take advantage of the social curriculum and help us professionally.

What it Social Media

I believe that having a “fit” social resume is essential top people data to adapt to new digital times. There are some tools that we can use to create this type of resume (as we will see later), but the most important thing is to work on the four key points that companies. Recruiters look at.This type of social analysis is a step that is used in many countries such as the United States, to analyze a candidate before inviting him to a job interview. With this COVID-19 crisis, I think it is a step that will increase. Spain and other countries because we spend more. Time on the Internet and on social networks.

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Internet activity

What is the social media resume How to EA Leads make a Social Media Resume 4 Social Networks in which you should work on your Social Curriculum 2 Platforms to create a social media resume Your Personal Brand, your best Social Curriculum Infographic: What is the Social Media Resume and how to create it What is the social media resume The social media resume is the digital footprint that we leave on the Internet , our presence on social networks and on the Internet, form our social resume. This social curriculum includes 3+1 key sections: Our activity on the Internet (social networks): The digital reputation of our personal brand; Our relationships 2.0 (networking); And our Personal (professional) Brand .

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When you finish your story add a Call to Action

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 Why is a professional and engaging “About Me” so important? Apart from what was mentioned above, another point to highlight about the importance of this page is that, after reading an “about me” that impacts them, the user usually to obtain more information. If you have an optimized. Professional and purposeful “who I am”, you will have left a CTA. That redirects that user to your services or contact page. And that is where the potential client decides. Whether to hire your services or not.If the person reading your story identifies with it, do not doubt that they will contact you.

When you redirects 

Therefore, I think it is a page of great email leads importance for your personal strategy and project . I know that we are too lazy to optimize this page because we think it is a waste of time. If people want, they will ask you for more information. But it’s not like that. I’ll tell you my example. Before I had the current “about me” page, I had one with 300 words (more or less), more similar to my resume , all very summarized and without chicha. What was happening? Well, the permanence rate on that page was 10-15 seconds on average. And worse, I barely received any emails regarding my services.People are not looking for perfect professionals, they want to reflect on your story. They want to find a point of connection, someone who understands their problems and needs. 

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Personal Brand

Can be very important to enhance our Personal EA Leads Brand, and at the same time it is very necessary to generate trust, closeness and transmit credibility to our professional profile and with it, achieve greater effectiveness. People are tired of reaching websites that are copies of copies. Everything too professional and repetitive. If you want to create something unique, that transmits your essence and creates an emotional connection with your readers, the best thing you can do is tell your Storytelling. Our transformation as a professional. If you also add a video so they can see you in action much better.

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Include some interesting facts about yourself

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To finish the “about me” page you can add some interesting facts about yourself that you want others to know. This type of data can help humanize your personal brand, but don’t go overboard with the curiosities you add. Don’t forget that you are a professional. Add things that may interest the reader about your personal profile. There are things that no one cares about except yourself. Don’t add those things. What is an About me ⇒ Do you know how to write About me or Who I am? What should it include? ⇒ Why is a professional and engaging “About Me” so important.

Include some

Do you know how to write About email database me or Who I am? What should it include? Before starting this very important page of your website you have to be clear about things to say about yourself, aspects that are attractive and impressive for people who read opinions about you. A perfect About Me page should include: Quality photo or photos Shocking title and with some keyword Your value proposition ( mission ) Multimedia elements ( videos ) that provide credibility Good Storytelling (your personal story – evolution) Testimonials from other professionals Calls to action ( CTA ) Curiosities about you If you want to learn how to optimize this important page for your personal brand with these points mentioned above.

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Visits another page

When I decided to optimize that page EA Leads and write something about myself professionally everything changed. I went from 10 seconds to almost 3 minutes of permanence, and receiving emails with queries about my services daily . page views about me And this is where the importance of spending some time creating this “about me” page is. One of the most serious personal branding mistakes for me is not analyzing the data of your personal project, seeing how things work and how we could improve it.

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Guide on how to write an About Me with Practical Examples

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In this article we are going to see how to write an About Me with practical examples . What sections should we include when writing the about me or “about me” page and their importance. You will see some keys to creating a “Who I am” that impacts and helps give more value to your Personal Brand and portfolio. When I go to teach personal branding classes I always ask my students: What do you think is the most important. Guide on  page on your blog for your personal strategy? Their answers are almost always the same. The blog, the home, the services, etc. All except the who I am page.

Guide on Blog

Why do I say it and affirm it? Well, because job function email list this page is the one that people normally go to after reading an article of yours. If they liked your post, the normal thing is to want to know more about the author. And for that they usually go to the who I am or about me page. If when they arrive at that page what they see is something sloppy or with little valuable information, they will most likely leave your website without further ado. With this, you have lost a great opportunity to win and even retain a follower.

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Professional and engaging

In other words, that page can damage the image EA Leads of your personal brand. And that is why I have decided to create this article talking about the most important sections in an “about me”. Attention , I am not a website creator or copywriter, nor do I intend to be. That’s why I’m not going to give you tips on how to persuade with words or technical details. What I am going to tell you are things that you should take into account according to my perception and that will help you enhance your personal brand .

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Possible addictions and problems related to metaverse

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Possible addictions My problem is the noise that is generated around it. Which, I’m afraid, I’m contributing. Therefore, to with this article. Although I hope to clarify. In addition, and not to increase volume. I decided to write it after a post I made last week on LinkedIn . Therefore,and in which a very interesting. In addition, conversation was generated (you can see it and join the comments at the end of the article). 

The metaverse is not technically viable Possible addictions

Possible addictions The next step is that of early adopters , which we have not yet top industry data reached. It is true that we have some samples, especially. Therefore, in the world of video games (Fortnite and. In addition, many more), but it is very far from being considered a “universe within a universe or metaverse.” Here will be the key step. If the technology manages to jump. Therefore, the chasm (term used in the explanation of. In addition, the adoption curve), we can move to the first majority and thus it will continue to evolve. 

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How will privacy be managed in the metaverse

Imagine the metaverse in today’s world in which we have to place EA Leads notices and consents to leave a cookie on our users’ computers. And now add the complexity. Therefore, of managing personal and biometric data. Surely we will find a way, but do you see it possible today? In addition to its use to interact in the corresponding space, what do you think brands will use this data for.

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There are still upright professionals

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here are Today I received a call. In addition, that left me stunned. It is the first time, or at least I don’t remember. Therefore, another occasion, in more than 20 years of professional career in which someone. In addition, has such a detail with me. I summarize the situation. Before Christmas last year I was preparing a course for an organization (we defined the program, I coordinated with potential collaborators, we recorded a promotional video. 

But the most impressive thing is that they wanted me to issue There are

here are But the most impressive thing is that they wanted me to issue them category email list an invoice to compensate me for the. Therefore, time invested. At first I told them no, just with the call it seemed. In addition, like a big detail to me, but they have insisted saying that it is the minimum. That their professional reputation came first and that they could not. Therefore, allow the situation to remain like this. The work done must be compensated. How many. In addition, times have I gone through similar situations in which everything is finally forgotten.

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Learning about integrity at work professionals

Recognizing mistakes is profitable: not only EA Leads is it part of an upright behavior as professionals, but by recognizing them and trying to remedy them, we manage to turn the situation around. From a negative feeling, to a restored and positive reputation. Doing the right thing also speaks. In addition, well of the affected party: it not only improves the reputation of the person who recognizes and solves the problem. 

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What is the metaverse and why it is not feasible

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What is Metaverse. Big word. If we try to translate it literally it could be something like a universe within another. In recent months, but especially in recent weeks, the metaverse is one of the most frequent topics of conversation. And as always, it has its defenders and its detractors (at the moment I am more in the second group than the first). Before defining it, let it be stated that despite not being a supporter of the metaverse. 

Initial hype and noise about the metaverse What is

What is We are in the early stages of the innovation adoption curve (the famous curve), and it is industry email list normal to generate so much noise and excitement about the future it promises. The question is, is the metaverse worth paying attention to right now? We have already experienced this before with other technologies that have then remained unfulfilled promises (at least for the moment). In the end they all go through a similar pattern. Innovators begin to take the first steps a future.

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Why the metaverse is not feasible at the moment not feasible

If we consult a reliable source such as Wikipedia , we can find EA Leads the main arguments with their explanations given by digital experts. 1. The metaverse is not technically viable We could not launch it because it requires a hardware and software infrastructure that we do not currently have, it requires coordinated development (not many spaces created by each initiative, how would we unite these spaces?) and the total lack of definition of standards (Lauren Jackson ).

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These are the most popular environments channels and advertising content

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These are the kantar publishes the list of the media brands with the highest Ad Equity in Spain in 2022 . A study that reveals each year the media platforms with the highest performance , so that advertisers, media agencies and media owners make the best decisions regarding advertising. Knowing this data allows advertisers to know the possible performance of their actions in the different media and advertising channels, in addition to illustrating the particular case of interests at the national level. As is the effectiveness of influencer marketing in Spain.

The most popular premium advertising media

Among 33 premium media brands top industry data considered for the study, National Geographic emerges as the most popular advertising environment among Spaniards . Thanks to its quality ad offering. Consumers of this medium consider that it offers relevant, innovative and trustworthy advertisements. For its part, Amazon is the number one advertising platform in four markets and Google and Twitch achieve this position in three . Local brands are leaders in markets such as the US, Argentina, China, Japan or New Zealand. Although it does have room to improve in the perception of quality and trust . The top 5 is closed by Google, Instagram and Snapchat.

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The most popular global advertising environment in 2022 in Spain

TikTok is crowned as the global EA Leads advertising environment preferred by Spaniards . Which positions the video app two places above last year’s  results. In this way, it removes the position from Amazon , which now occupies second place in the ranking. The Chinese video platform is considered the most fun and entertaining in 22 of the 26 markets measured in the study. Users perceive the ads as fun and entertaining content, although as Kantar notes, “some consumers find them bland.” Also benefits from a strong perception of innovation. TikTok is not a victim of the feeling of excessive advertising , a more common problem on established platforms.

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The Eye of Ibero-America begins its countdown

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There are only a few hours left until El Ojo de Iberoamérica begins and everything is already prepared at the La Rural Convention Center in the city of Buenos Aires (Argentina) . One of the largest and most prestigious advertising festivals in the world will take place on this stage on November 9, 10 and 11. In order to recognize the best creative and communication works of the Ibero-American industry and each of its countries. El Ojo de Iberoamérica was born in 1998, 25 years ago. Through its awards. The contest has managed to reflect Latin thought and freshness and expose it to the eyes of the world. Being a reference for innovation throughout the world. Spain closed the festival last year with a total of 97 awards (compared to 72 in 2020 ).

The festival inaugurates a space to honor Latin talent for its 25th anniversary

This year, in addition, the festival regains category email list presence after celebrating two editions online due to the pandemic. And on the occasion of its 25th anniversary. It has announced the institution of the Latin Talent Hall of Honor to highlight the professionals who throughout their careers have been recognized in El Ojo for their contribution to the marketing and advertising industry. and the art of communication. Marcello Serpa . One of the most important and recognized publicists in the Latin creative industry, has been the first person to enter this select place. The reason is that he took the Alma BBDO agency to the top of the creative world. After sharing his vision in one of the festival’s conferences. He will be honored at the first day’s awards gala this Wednesday.

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The award winners will be announced at the different galas

These days, El Ojo de Iberoamérica EA Leads will recognize the best works of the region in three awards galas. These are the categories that will distribute metals to the most outstanding projects: El Ojo Film, El Ojo Gráfica, El Ojo Radio & Audio, El Ojo Vía Pública, El Ojo Digital & Social. TEl Ojo Media, El Ojo Directo, El Ojo Experience of Brand & Activation, El Ojo PR, El Ojo Design. Ojo Sustainable, El Ojo Sports, El Ojo Content, Tercer Ojo, El Ojo Innovation, El Ojo Creative Data. El Ojo Efficiency, El Ojo Best Latin Idea for the World, El Ojo Audiovisual Production, El Ojo Young Filmmakers, El Ojo Audio & Sound Production, El Ojo Graphic Production. PEl Ojo +Women (Creatives and Filmmakers). El Ojo will also present the Performance of the Year award for Ibero-America in the categories Best Agency.

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Suchard’s First Christmas pays tribute to loved ones gone

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The Christmas campaigns are beginning to land. That is why Suchard , Mondelez’s nougat brand, launches “The First Christmas. For all the Christmases we have left to live” , which has been created together with Ogilvy . With this emotional audiovisual piece they want Spanish families to do their bit to keep the magic of Christmas alive through family connections. Alicia Luna , winner of a Goya for best original screenplay for “Te Doy mis ojos” , has been in charge of developing the script for the piece. The brand has always opted to build its Christmas messages with the family as the protagonist. Friendship and time shared with loved ones are an important axis of these celebration dates. 

The First Christmas by Suchard

Miguel Alonso Lamamié de Clairac, who industry email list is the Senior Brand Manager of Suchard, pointed out that this emotional and authentic story shows how a Spanish family stays together after one of the most difficult situations they can face. As the professional points out, “to overcome this difficulty, each member gives their best, trying, together, to preserve the traditions and keep the magic of Christmas alive. A campaign where we want to pay tribute to the great hosts , as well as invite all Spaniards to contribute their grain of sand, so that we keep the magic of Christmas alive.

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Suchard's new personalized tablets

Added to the emotional piece, the EA Leads brand launches a proposal to spread happiness in the form of nougat during this Christmas. As it has been doing since 2020 , Suchard launches new varieties of its famous nougats with messages of gratitude and love, which encourage giving to loved ones, with messages such as “I love you”, “Thank you” or “Merry Christmas”. For this reason, Suchard proposes as the central narrative of this new spot the story of a family that has lost a loved one. And the importance of keeping the Christmas spirit alive.

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Mastering Product Innovation

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People who impressed me a lot and encouraged Mastering Product me to get into this world and create a dozen niches. In one year I created about 10 niches focused on Amazon affiliates, of which 2 worked quite well, 2 were so-so, and 6 were a failure. The good thing is that you also learn from failures and today I know exactly all the mistakes I made: I didn’t know how to choose a niche. I didn’t know how to do keyword research. I didn’t know how. To delegate. I was wasting time with tools that were not necessary for my purpose such as Hotjar, Google Tag Manager or Analytics. In short: trying absolutely everything and, as nice as it sounds, wasting time on things I shouldn’t have.

Wasting time with tools Mastering Product that were not necessary

Yes, I know, the Google tools I mentioned are brutally good category email list and powerful, but are they really necessary for a website with 10 URLs that talks about hair straighteners and has 5 visits a day? In my case I think it was a mistake. As I already told you, another mistake I made was creating websites based on my hobbies: I created a piano website, a ukulele website, to learn German… In short: websites whose RPM barely reaches one euro. In other words, for every 1,000 visits I barely scratch a euro. But what seemed strangest to me was that I also had websites that, without hardly any work on them, were starting to give me around €500 a month altogether.

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Those websites went down I would not be able to open

I didn’t understand this and it killed me EA Leads inside. I needed to understand how the game works. SEO Mentoring With this we started at. The beginning of 2022, when I had already. Created a series of websites of which 2 worked. Very well for me, but I did not know why nor did I know how to replicate it. Furthermore, I was afraid that if one of those websites. Went down I would not be able to open new niches. For this reason, and after several mentorships. With Dani Llamazares, I launched into the second edition of SEO Mentoring . I was already evaluating it in the first edition but for fear of believing. That I would not know how to take advantage of it, I did not do it.

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Unlocking Product Industry Secrets

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And although after a year and a half I left it Unlocking Product. To enter the world of engineering, I always still had the programming bug in my head. That is why, after a while, I started programming a language learning application in Java. The application on a financial level was a failure. But on a training level it was amazing due to the knowledge. I acquired in programming and languages. But of all, what impacted me the most was. A free program called Google Analytics. Does it sound familiar to you? Probably yes because almost everyone who has a website uses this tool. And with Google Analytics, I discovered the world of websites and blogs, since almost all the information was related to websites.

Mentioned Unlocking Product at the beginning

SEO discovery I also discovered industry email list something even more interesting: that there were people who had blogs and made a living from their publications. This shocked me very, very much. So much so that after a while I started creating my own blog. The one I mentioned at the beginning. And which is called. It was a blog about guitar and music theory, worked with great enthusiasm but it did not appear on Google. It was as if it didn’t exist… My first impression was clear: Google doesn’t work because my website doesn’t appear.

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Something that stood out above all

But no  it turns out that there was a thing called. SEO and that EA Leads it consisted of a series of actions or good practices for a website. To gain visibility and rank highest in something called SERP. Ahhh okay, that’s why, well we’ll have to learn it… Since I discovered what SEO was, I became immersed in everything that made it up. And of all that, there was something that stood out above all: SEO for niches. Through this discipline I discovered people like Dean Romero, Romuald Fons, Bruno Ramos, Alex Navarro, Dani Llamazares and later other figures such as Carlos Ortega, Álvaro Peña and Jesús Roldán.

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