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Your Gateway to Product Excellence

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But not as a reader, but as a writer (with his photo and everything) to tell Your Gateway you my story, my mistakes and the way I work with SEO and what results it has brought me. It all started on Friday, October 18, back in 2019, when I registered my first domain. With an email like the one below, Web Empresa confirmed the project that I had had in mind for a long time : the miguitarraelectrica website was a reality. It will be four years since that day and a whole world of learning, joys and hardships . Today, when I already earn close to €3,500 with my websites, I look back and smile even though the road was hard. But before we get to that point let’s take 3 steps back to see my beginnings.

Look back and smile Your Gateway even though the road was hard

Do you want to register domains at top industry data incredible prices? Don Dominio offers Blogger3.0 readers a 30% discount on .COM (registration and transfer), .NET (registration and transfer) and .ES domains, limited to 2 uses per account and valid until 09/30/2023. You simply have to enter the code BLOGGER3CERO23 in the purchasing process to get it. GO TO DONDOMAIN But who is this? Again, for those who don’t know me, my name is Sergio Canales and I am ayoung from a town called Pinto, located right in the center of Spain (despite what they say in the rival town). And I am a person who loves to learn.

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Academically professionally and personally

I studied industrial engineering, then 2 master’s degrees and EA Leads in parallel. I prepared a couple of language certificates in. English, French and German. With this I do not want to emphasize my academic training, since I think that in. Spain we tend to overvalue degrees. What I want to emphasize is that what I like is learning. And I think that has been the key to why, to this day, I have done well academically. Professionally and personally (let’s knock on wood so things don’t change). When I finished my degree, and after doing a scholarship. At the university, I started working as a programmer making. Paperwork websites for the Civil Registry and the National Court of the Spanish government (unknowingly I started doing paperwork niches).

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Pinterest within your social media strategy

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Pinterest within, Do you want to optimize your Pinterest strategy? When browsing the main marketing blogs in the English blogosphere, it is very likely that you will find a huge number of articles that tell of its great benefits, compared to those of other social networks . According to what I have been able to read in those blogs, to name a few points, it is said that Pinterest increases traffic to a website, generates more engagement, facilitates obtaining quality leads, boosts the sales of an online store and even improves the SEO positioning of a website.

Well-optimized images

Despite what professionals from email contact list other parts of the world can tell us, in this country, and in a large number of Spanish-speaking countries, companies still do not know how to use Pinterest correctly in their social media strategies. Pinterest within. I have been able to verify that there are some businesses in this country that are on Pinterest, but without professional or strategic criteria. That is to say, they have a poorly optimized presence that ultimately does not prevent them from achieving the results that they perhaps expected to obtain.

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Use high-quality

As a result of all this that I have told EA Lead you so far, I have come to the conclusion that the main problem of our companies is that they do not fully understand how to use Pinterest in their daily online life in a much more productive way. I am referring to carrying out basic optimization work on your accounts, to adapt it to your current strategies and improve the results obtained thanks to them. In this post you will find How to use Pinterest in your marketing strategy? 12 Tips to optimize and use Pinterest within your social media strategy.boosts the sales of an online store and even improves the SEO positioning of a website.

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Zapier and the benefits of Zaping

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A summary of my talk at the World Quondos Record about how and why to automate tasks using Zapier . I was late and didn’t know it yet. When I read the program I saw 14:48 and I simply assumed that it would be the time my presentation began . That morning, tasks here . cChores there, I couldn’t think of anything else but to try . Bla Bla Car to go with someone to Alicante. Things went well, a very enjoyable trip but, let’s be honest, it delayed me a little .

When the GPS showed 10 minutes

Iwas already receiving a call from Isa letting me know that it would start in a few minutes. 2:48 p.m. was not the time to . Btart but rather the time to end and, to my surprise, we were much ahead of schedule. I accelerate that I accelerate you… It was arriving and kissing top industry data the Saint. Hello here, hello there while Isa put the microphone on me with a “dude, you’ll do it . Look. I took a deep breath, looked at the stage and smiled. It wasn’t planned . But the chair placed in the middle of the stage didn’t even look painted . After being introduced by Carlos Bravo, to whom I am very grateful for his words, I went up to the stage, took a deep breath . Lay down on the couch and began to introduce myself while flipping through . Slides quickly like when you do… you know, Zaping…

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Introduction to Zapier: why automate?

To illustrate the problem and the solution, I asked for 2 volunteers . Whom I named “Josuit” (his task was to make a tweet every time I gave him . A signal) and “Eli Sare” (he had to move between slides when I gave him the signal). . It was quite fun to see how he put together the presentation EA Leads while he made signs to one and the other . Benefits-zapier-02 We live in the era of cloud . Applications. Most of us, especially those of us who move in this world of online . Marketing and blogging, use applications for almost everything . TRUE? There comes a time when we end up in a spiral since,

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Free strategy not profitable for anyone

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Why is abusing the strategy of free or completely free consultations not profitable for anyone? Free consultations are not always a winning option. Reflect! When you are a freelance professional or a business that is trying to position itself on the Internet and improve its visibility (to attract more potential clients), one of the strategies that you usually implement is to have a blog in which you can demonstrate your best skills and share content. quality for your target . That is, giving added value to your audience.

Strategy designed

While enhancing your top people data image and reputation on the Internet . What is a free consultation strategy on a blog? Is it the same as saying everything for free? At the same time that you provide educational content on your blog , with the intention of positioning yourself better and attracting the largest possible number of potential clients, you also offer your readers the possibility of commenting or contacting you and asking you questions related to your articles, services, products or businesses you offer. This technique is what we could broadly.

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 Completely consultations

Which obviously is not the same as saying EA Lead that everything is free. The drawback is that many tend to make the mistake of labeling these strategies as a simple “everything for free” , parallelisms that cannot and should not be understood that way… because this is something that in the end does not benefit anyone. An example of a well-made comment or question (that only seeks to resolve a small doubt following one of my posts ) could be this: Free Consultation Strategy (Example of a Blog Question) Nowadays.

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Xtensio Online Templates for Lean Startup

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Okay, you can start walking, but get up slowly and don’t make any efforts, okay? There are still a few days left and, remember, before running you must walk… Isn’t it a truth like a house? Before running, walk . Of course, the problem comes when you were used to running and suddenly you stop. On your return, you want to continue running but if you don’t walk first to warm up… pull and stop again. It’s the midlife crisis athlete syndrome . Ha ha ha.

Lean Startup and document templates

There I was going to define what the Lean Startup model is, its benefits, its methodology and all that . In fact, I have a category email list super cool book (that I bought, not that I wrote) about it that I’m sure you’ll know about. Is blue. Hehehehe. But, for the definition and if you want to know more about it, what better way to recommend than to recommend the post by the great Alfonso Prim titled The Lean Startup Methodology . There you have information of supreme quality. [piopialo vcboxed=»1″]#LeanStartup model what? Better for @Alfonso_Prim to tell us…[/piopialo] Basically the Lean Startup method is based on three pillars (validated learning, experimentation and iteration) to build business models while minimizing risks .

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Xtensio: editable templates for Lean Startups, Consultants and Agencies

Now tell me ( yes, I can hear you, that I bought the “Power Listener pro” that was advertised on I don’t know what channel at I don’t know what time and that allows you to listen to anyone simply by saying their name… plus they gave me two for the fantastic price of one ). Come on, tell me: have you ever EA Leads wanted to make any of those models? Surely yes and, furthermore, you will have started looking for PDF templates to make it easy. But you wanted to do it digitally so you looked for document templates. No? That’s what happened to me and that’s how I found Xtensio, an online tool that puts all these and many more templates at your disposal so you can create documents and models in no time .

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Create a secret board on Pinterest

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Create a secret , What is a secret board on Pinterest? A secret board is a hidden place within your own profile and out of reach or view of other Pinterest users. where you can store your most intimate images or pins. Therefore, This type of private boardsAllows you to have a space, like a hard drive, to which only you or the people you want to invite will have access. Summarizing the topic a little.  And as they tell us from the same social network. They are designed for users who do not want to make too much noise or keep some of their favorite ideas.

Frequently asked questions

How do you create a secret email leads board on Pinterest? If you are thinking of creating a hidden board.   To make one or, what is the same, secretly transform one of our new boards. Just activate the option “Do you want it to be secret?” that Pinterest offers you in the same creation process. How Do You Create a Secret Board on Pinterest? As we have already said. Hidden Pins that are added to one of those boards will not be visible anywhere else on this social network. This means they won’t be seen in search results.

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 Boards on Pinterest

Categories your followers  home feed EA Lead or the Pins section of your profile. In order to find them you will have to go to the bottom of your account yourself (you just have to slide to the bottom of your screen).  Therefore, Secret Board Location On Pinterest In addition . And as you can see in the following screenshot. You have more diverse options when creating one of those secret boards. Secret Board Options On Pinterest 1) Choose who else can see and add images to them.

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How to create realistic images with a screenshot of your website

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The zambuchera penicleta. But how difficult! I knew I wanted to tell you about this tool, I was clear about it because it is a cool resource that comes in handy but when I stood in front of the blank page to give it a title… I almost gave it up! This thinking about SEO… Nah, in the end I decided on the one there is. It doesn’t matter a rock. So… Hello conch! How has been the weekend? Are you OK? For sure yes. I hope so because although America has gone crazy and those of us who, after 2 elections, still didn’t know what to do say it (sigh), the world goes on.

Magicmockups : put your website in photos with screens

The way Magicmockups works is simple. In reality, it is one of those tools that is as simple as it is great because it does what you could do with Photoshop or Gimp, but in a few seconds, with maximum ease . Magicmockups allows you to choose from a series of images that represent real scenes, such as working in front of a laptop, a design table with the Mac and the iPhone, a super industry email list pretty girl showing you her cell phone… masters, all the days. So, when you choose your scenario, you enter the URL of your website or your blog and Magicmockups generates a screenshot and places it perfectly adjusted on the screen .

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Why use these compositions?

Good question. Does this really serve any purpose? Of course, if we take away the “showing off” thing about how your website looks on a super 27-inch iMac in an oak office, so that people can EA Leads marvel at it… well… emmm… Yes. That. Well, the truth is that it does work and, I repeat myself, garlic type, although it is nothing that cannot be done in a few minutes, it is very convenient for: Publications on social networks with your own project . I’ve already made some and they look cool.

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How to edit posts with links and photos from my Facebook

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Do you want to modify a Facebook post? Editing the text in posts with photos on my Facebook. Whether we are talking about a personal profile or a company page. Has been an option that has been in force for quite some time. Although the availability of that same function to change text and other issues in different post formats (or modify a status update as a link) I would say that not much more than a year ago we were also allowed to edit almost any type of publication that we will make on this social network.

Facebook photos

This is a topic that I wrote about email database at that time (Finally! My Facebook allows me to edit posts) and that continues to receive hundreds of daily visits to the blog today. In recent months. And as is usual when entering Facebook. We see that this function has undergone some updates and slight improvements that have gone almost unnoticed by many of us (especially for the non-professional user). As I said. Despite having talked about it. I think that without a doubt today it is time to update this topic to try to include those changes and optimizations that have been generated during all that time.

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Personal page

Furthermore, seeing the questions that EA Lead blog readers still leave (in the comments or by email), and how in demand that previous post continues to be, I have come to the conclusion that editing a status update on our profiles or pages company is currently a mystery for many users of that social network. Example: Facebook photo posts Example of Posts as Facebook Photos So, as a result of all these reasons that I tell you. it occurred to me to write a new guide .

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Promote your tourist apartments

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Although I have detected that the tourism sector in general is one of the ones that seems to have the least activity on this professional social platform. Perhaps it is due to a lack of information and knowledge on the subject or because we believe that the target audience of a hotel or tourist apartment is not found on this social network. It is thinking about those two first options that in this 4th guest post I thought it would be interesting to have the collaboration of my friend Laura Ferrera. So that she can tell us some important details

Promote your hotel 

Additionally , as an added value job function email list for all my readers. Laura leaves us one of her latest ebooks (Keys to selling on the Internet) for free. Which you can find and download for free at the end of this post. In this post you will find How to promote your hotel or tourist apartment company on Linkedin? What is Linkedin for companies? In order to create a Linkedin page for companies.  Two requirements must be met: What to share on your Linkedin page for business? Conclusion How to promote your hotel or tourist apartment company on Linkedin?

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Tourist apartment

Do you have a tourism business and have EA Lead doubts about whether Linkedin for companies is the right platform to promote your tourist accommodation or apartments? Linkedin is a social network where professionals and companies from very different sectors and commercial activities coexist. So why not take advantage of this platform to promote your accommodations and business tourism in general? Remember that your tourism company should always try to have a good presence in the places where its ideal target audience is located. For example, outside of the usual holiday season.

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Connect with values perceptions and thoughts

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To promote brand positioning you need to adjust the value proposition to the current reality and also take into account what is to come. The classic concept of quality, much less that of the best price , are enough to place a brand at the top. It needs to connect with the values, perceptions and thoughts of today’s consumers . Taking this into account, think about what stimulates and motivates your audience and then align your message and business processes to those impressions.

Connect with users on a human level

This point reinforces the previous one. Current business processes Email Contact List need to seek real and human connections so that positioning is long-lasting and not ephemeral. The paradigm of selling at all costs has remained in the past . Today, the objective is to strengthen relationships to always be in the minds of consumers and remain an attractive, beloved and friendly commercial alternative. Because of this, it is time to promote strategies and actions to humanize brands , giving them a face and a palpable identity .

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Reinforce differentiating qualities

A well-positioned brand differentiates EA Leads itself from the rest, as it is recognizable, authentic and has added value . Many of the things we have mentioned so far are key to differentiating your brand, such as humanization, added values ​​and studying the competition to identify gaps to fill. Also, your company must have a unique and characteristic tone of voice , which allows you to build an essence that connects with the user. avoid falling into imitation at all costs or you may see final results very similar to those of your competitors.

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key factors to carry out a brand positioning strategy

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A brand positioning strategy should be valued as a transcendental project in every company. Which is why it requires planning, analysis and effort. First of all, you need to carry out a study that allows you to. Detect the current level of visibility and authority of your company. To then outline coherent, realistic and strategic progress objectives. Once you have clarified this point. You need to take into account different actions and key factors from the beginning to the end of the strategies.

Discover consumer needs and preferences

To position yourself in your market segment you need to Top People Data know what the consumers who are part of it want and search for. Survey strategies , interviews , and focus groups provide access to this knowledge, but the truth is that today there are more sustainable alternatives that provide results quickly and constantly. Although we should not leave these traditional practices aside, it is also a reality that in the times in which we live it is advisable to focus mainly on practical, agile and powerful methods to obtain information.

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Analyze the competition

Currently, it is advisable to direct this EA Leads analysis to the digital level. Since it is the scenario in which the “battle” for the best brand positioning is fought. Do a solid and rigorous audit of your competitors’ digital presence. Identifying what they do and what. The audience’s perception of their actions is. This will give you a clear picture of what is positive in your. Market segment and what things are not entirely convenient. In addition, it will help you identify elements and actions that will allow you to differentiate yourself, stand out and fill gaps.

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Branding and brand positioning

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Many times we talk about branding and positioning as synonyms. But in reality there is a difference between them , branding is the process of giving visibility. To a brand and positioning is the result of that process . But in most cases they can be used interchangeably. What can be a little confusing when talking about the topic is the concept of place, since we are talking about spaces. Virtual and physical, so we can also talk about points of contact .

Let's define Branding

Branding is a type of marketing that requires Email Leads advanced understanding. Since encompassing the concept “memorable” is not so simple. It is much easier to understand a disclosure of a. Specific product benefit than a brand experience . And that’s the trick! Branding is not intended to be understood literally, but rather to generate sensations associated with a visual identity. Its importance lies in the fact that. Branding is omnipresence, the surprising spark that unleashes the desire, to be invisible and appear only to add value or to solve problems. 

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Types of brand positioning

What differentiates us is quality; when they EA Leads remember us, an emotion of refinement and exclusivity is triggered in our clients. The prestige, the power. The participation of a select group of people generates an acceptance of a very high price and a cost-benefit relationship of the type. It is expensive and it is for few! A good example is Rolex, which is in 3rd place in The Global RepTtrak. Ranking of the 100 companies with the best reputation in the world – after having led it for four years.

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