Review trackers if you use the review trackers plugin on hootsuite. You can arrange your reviews into streams the same way you do social media mentions and posts. And also. Like other streams. You can respond to your reviews in real time without leaving the platform. Then when those 5-star raves start rolling in. Just hop over to your hootsuite creator workspace and share them across all your social channels. Save time managing your social media presence with Hootsuite. From a single dashboard. You can publish and schedule posts. Find relevant conversions. Engage the audience. Measure results. And more. Try it free today.
Essential Tool in Crisis Communications
The pandemic, brexit, the january 6th insurrection, and the occupation of ukraine by russian forces are a few instances where choices out of the general public’s control or decisions from lawmakers have impacted the world. When events like those mentioned above occur, people turn to social media to seek out and source information, keep up-to-speed with the latest news, and b2b leads quell their fears by laughing at a few memes. People also look to the government for leadership when times get difficult, so it makes sense that lawmakers, politicians, and governments use social media as a platform to manage crisis commas and provide regular, official updates to citizens across the world.
Levels of Government and Fully Understand
On the flip side, a crisis and social media can quickly become a breeding ground for misinformation. For example, during the covid-19 pandemic, almost 50% of us adults saw a lot or some fake news about the crisis, and almost 70% say that fake news causes a great deal of confusion. To counteract this, governments must invest in social media listening to help them identify inaccuracies EA Leads and respond accordingly especially as citizens will be looking to government social media accounts to provide them with accurate and objective information. But don’t feel like you have to engage with every false comment or post you come across in your social listening efforts. Some content might be too wildly incorrect to warrant a reply.