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Seven years after we began operating

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As an AI-first company. we are now at an exciting inflection point and have the opportunity to make AI even more useful for people. businesses and communities – in short for everyone. We’ve long been using AI to make our products radically more useful. and with generative AI we take it a step further. With a bold yet responsible approach. we are reinventing all of our core products. including Google Search.” Google’s great commitment to developing software capable of imitating human reasoning and interacting with people seems to have a single goal:

To give users fulfilling experiences.

Nothing new. because it has always been the principle that Big G has followed. but AI brings the europe email list  quality of the online experience to levels never seen before and this concerns both digital professionals and ordinary people who use online tools every day. Google. Download the free guide now to discover all the Adv Online trends and statistics! PaLM 2 at the base of Google’s Artificial Intelligence The cornerstone of Google’s AI is PaLM 2 (Pathways Language Model). the natural language model developed in Mountain View that uses a combination of machine learning techniques to improve understanding and generating text more precisely and naturally.

The first version of PaLM was already pre-trained

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with a wide range of linguistic data. including book texts. articles. news and human conversations. and now version 2 is capable of understanding and conversing in over 100 languages. But its potential does not end with the ability to generate textual responses. it is also capable of performing complex mathematical operations and writing code in multiple programming languages. It seems that  EA Leads Google wants to go more and more specific. in fact it has already applied this technology to two specific areas: Sec-PaLM . the AI ​​application dedicated to Med-PaLM 2 . the AI ​​application dedicated to the medical sector. Google says “PaLM 2 is the latest development in our decade-long journey to bring AI responsibly to billions of people.”

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Attraction of new talent Increase in customers and sales

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An employer who is attentive to the needs and psychophysical well-being of workers creates a strong and motivated team around him who will promote the brand and work to make the company grow. This positive effect also easily extends outside a successful. people-oriented company. so it becomes a target for high-profile professionals . The advantage of employer branding that is often overlooked is the one relating to customers. Even if marketing strategies. in this case. focus on the company’s employees and potential collaborators. the effects of communication also reach potential customers and already loyal buyers .

Who will be inclined to buy from a successful company and

Able to enhance their human capital. New call-to-action TweetShare Riccardo Pavanello Written by Riccardo asia email list  Pavanello Project Manager and Social Sea Specialist. He bases his business on organizing communication projects for companies. especially when it comes to advertising through social networks. Statistics. numbers and audience targeting are the foundations of her work to bring hot leads to companies through the Direct Marketing system.Google AI: moving on to the Search Generative Experience MARCO TARGA – 23 MAY 2023 google ai The entire digital world was waiting for news regarding the .

Artificial Intelligence of the king of search engines

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. The opportunity to hear directly from the protagonists was the last Google I/O. the annual event dedicated to developers. held on May 10. 2023. During the conference. several new features emerged regarding “Google AI”: let’s see in which direction Big G is going and what will change soon. You might be interested in: EA Leads “Google’s new data analysis tool: Looker Studio” AI news in brief from Google I/O 2023 google ai Sundar Pichai. CEO of Google and Alphabet. at the event for developers highlighted the investments made by the Mountain View giant in Artificial Intelligence. these are his words quoted on the company’s official blog.

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The employer ‘s reputation significantly

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Influences the performance of a business. for this reason it is important not to neglect it and. therefore. design a strategy to improve it or maintain its prestige. By examining this strategic context. we can also understand the importance of the term branding . which highlights the need to plan marketing and communication activities to promote the employer. It must be said that Employer Branding was not born today.

But dates back to the 90s of the last century and

Was coined to describe the need to strengthen the brand image among the public made up of employees  country email list    and potential employees of the company . How to do employer branding Employer Branding meaning Starting from the inside to go outwards. This is the first piece of advice to give to anyone approaching employer branding. To put it more concretely: it’s important to create a workplace that employees are happy to go to every day. Achieving this result involves taking care of many aspects that revolve around the worker’s well-being: Efficient internal communication Environments that are pleasant to live in.

Flexible time management (smartworking. remote working).

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for parents. meal vouchers. participation in events. gifts) Employee involvement in company plans Possibility of making a career Once you have created a workplace where employees want to stay longer. you can move on to highlight the brand’s vision and values ​​outside the company . Corporate communication becomes the main tool   EA Leads safe and suitable for the type of work Provision of benefits (examples: company car. programs of employer branding. but it must be associated with great employee involvement and the use of digital media . Why do employer branding? The advantages! The commitment made to improving the workplace and branding operations brings benefits to the company on three fronts: Employee loyalty.

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But it must be considered that a far-sighted

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But it must be Employer Branding activity increases the ability to attract talent to the company and significantly reduce company turnover . New call-to-action TweetShare Riccardo Pavanello Written by Riccardo Pavanello Project Manager and Social Sea Specialist. He bases his business on organizing communication projects for companies. especially when it comes to advertising through social networks. Statistics. numbers and audience targeting are the foundations of her work to bring hot leads to companies through the Direct Marketing system.

Facebook LinkedIn Employer Branding:

But it must be What it is and why every company should focus on it RICCARDO PAVANELLO – 31 MAY 2023 Employer Branding meaning The reputation email list   of the brand is essential not only to attract customers but also to create strong bonds with employees and to make the company a sought-after workplace for valuable professionals. It is important to allocate resources to create a positive brand perception . which in this case is the expression of the employer’s values.

This is why Employer Branding has become a crucial element

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But it must be Within company marketing plans. Let’s analyze more carefully its meaning and the advantages it guarantees. Download the free EA Leads  guide now! “Employer Branding to grow your company: Discover 7 fundamental points” Employer branding: meaning and how it arises Employer Branding meaning In summary. Employer Branding is the image of the employer (intended as a company as a whole) that is created in the minds of employees and potential candidates who could be hired to strengthen the company workforce.

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