3.9 billion people start their day by checking their email. More than 60% of customers prefer to receive marketing emails from their favorite businesses.
Email marketing is all about targeting your audience and customers through email. Providing valuable information helps to drive sales, boost conversions, and increase revenues. Email marketing is an ideal channel to achieve your business goals.
You can use the email marketing channel to build a relationship, boost brand awareness, promote your content, generate leads, market your products, and nurture leads.
Benefits of email marketing
Email is not dead yet. It is the marketing channel that businesses use to build an authentic relationship with customers. Here are some benefits of email marketing:
- There are more than 3.8 billion email users. If you are looking for a proven way to reach customers, email is the perfect place to get started.
- Email generates more return on investment (ROI) than any other marketing channel. FYI, the email marketing ROI is 3800%.
- Two-thirds of customers buy from email marketing messages.
- Email is 40X more effective at acquiring customers than social media marketing channels.
- No policy or security policies can image how and when you can reach out to your customers.
What is social media marketing?
Social media marketing is all about promoting the content to the targeted audience on social media channels. It includes Denmark Phone Number Data Facebook, YouTube, Twitter, and Instagram. You need to tailor the content based on the social media channel you are using.
Tailored content helps you reach the targeted audience, boost brand awareness, build community, and drive sales. Social media marketing allows you to target a broader audience. The number of active users on social media channels exceeds one hundred million per day.
As new features and platforms Australia Phone Number List emerge daily, social media marketing continues to evolve.
Benefits of social media marketing
There are several reasons why your brand should use social media marketing. Here are the most beneficial benefits:
- Increased brand awareness: Social media is proven to boost brand awareness by driving up engagements. Social engagement includes the comment, likes, shares, and save. Social media optimization also helps to drive traffic straight to your website.
- Better leads and conversion: Sharing and promoting your products on social media is an ideal way to improve lead generation, boost conversions, and increase sales. You are advertising to the people who have opted to engage with your business.
- A lasting relationship with the customers: You can interact with your social media followers through posts. Respond to their questions, comments, and message. Providing them the help they need will help to foster your brand relationship with the customers.
- A closer look at the competitors: Using social media gives you a better understanding of what your competitors are doing. You can know the products they are promoting, the campaigns they are running,
